CurlKit is a monthly subscription service that delivers the best hair curly care products, styling, hair and beauty tips to their subscribers. Each month, the team searches high and low for the best products, samples them themselves, and then chooses 6 - 9 samples and full size products each month to send out.

Every month the CurlLife magazine is included with the box of products and ranges between 8 - 12 pages. The content varies from submitted articles, featured businesses, product reviews, and various touch points that encourage the customer to visit the website and interact with CurlKit's online community.